How Jesse’s New Team Wrote Over $420k In P&C Premium In One Month

Meet Jesse, a Farmers agent for 17 years in Grand Junction, Colorado.

Jesse has earned Presidents Council, National Agency of the Year (twice), is a Prime Agent, and more.

A little over a year ago, his entire world collapsed.

For years, Jesse thrived on referral relationships with mortgage lenders.

That was until interest rates skyrocketed.

Most of his referral partners quit the mortgage business, leaving him with no pipeline and needing to “reinvent the wheel.”

Struggling to hit his bonus numbers ($70,000 in premium), Jesse considered selling his agency, thinking maybe the best days were behind him.

This is when Jesse leaned into Insurance Sales Lab.

Recently, we caught up with Jesse to hear how our training platform has worked in his agency.

“Right now, we’re trending for $423,000 in premium this month. That’s with five salespeople—most of them brand new!” – Jesse Dryer

You can watch the full video here 👇

The real magic happened when Jesse embraced the system.

His team, mostly new hires with little experience, started following the Insurance Sales Lab process step-by-step.

One team member, joined Jesse’s agency after working at an independent agency where she only ran quotes—never even speaking to customers.

But with Jesse’s guidance and Insurance Sales Lab, she wrote $124,000 in premium in one month.

He has two other team members who wrote over $60,000 in premium after just a few months on the team.

(That’s what his entire agency was writing just a year ago!)

Jesse doesn’t have to solve every problem himself anymore.

With Insurance Sales Lab, his team can grow without relying on him for every step.

Like Jesse, you don’t have to do it all alone.

With Insurance Sales Lab, you’ll have access to:

1) Business Management Training
On the second Thursday of every month, you will attend a live coaching session with Vlad Cherchenko and other top-performing agency owners going over marketing, recruiting and hiring, and technology tools to help you scale your business.

2) Daily Interactive Morning Role-Play
Every morning your team will join a live 20-minute Interactive Role-Play session. This focuses on a specific part of the sales process, helping them apply skills from the One-Call Close Masterclass in their daily activities.

3) Wednesday Live Coaching Calls
Weekly live training where we listen to a real sales call recording that a producer had with a prospect and offer constructive feedback to improve their close rate.

4) One Call Close Masterclass
Our flagship training called the One-Call Close Masterclass is taught by agent Vlad Cherchenko, who covers in depth how to conduct a sales presentation using the 6-Step Script To A One Call Close.

5) Commercial Masterclass
Taught by agent Keith Wagner, this Masterclass stands as the most thorough Commercial insurance training available today. It covers an extensive range of topics including product knowledge in commercial insurance, strategies for finding business leads, selling techniques, and much more.

6) Life Insurance Masterclass
Conducted by agent and renowned author of the book “Juror #1,” David Porter teaches product knowledge and how to sell Term and Permanent life insurance.

7) Service Training
We did not leave out the customer service team, offering scripts and videos teaching how to handle rate increases, cancellations, non-renewals, onboarding appointments, and cross-selling opportunities.

And much more…

If you’d like to schedule a personalized demo of the platform or become a member today, you can do so by following the links below.